All-round sports prototypes to improve energy, fitness and health
Vitafoods 2019: Kaneka highlighted the potential of stable Ubiquinol for combination products
Brussels (Belgium), May 2019 – At this year’s Vitafoods Europe, Kaneka turned the spotlight on sports nutrition and demonstrated concepts based on Kaneka Ubiquinol™. A crucial part of the body’s respiratory chain, the micronutrient is scientifically backed to support performance and overall health. Thanks to the unique stability of Kaneka Ubiquinol™ and in combination with further ingredients, such as vitamins, minerals and power-boosting nutrients, various application forms are possible. For products promising loss of fat and and increased muscle mass, a combination with Kaneka’s patented liquorice extract Glavonoid™ offers proven success. The showcased prototypes illustrated the consumer demand for added value end-products focusing on the requirements most desired by today’s athletes.
The sports prototype concept includes easy-to-consume options before, during and after exercise. The UBIQUINOL ACTIV’Bar comprises 33mg Kaneka Ubiquinol™ plus fibre-rich fruits such as aronia, banana and cocoa in a 25g portion. It is designed to give the body a good base for training or replenish what is lost during high intensity activities, and therefore supports endurance. Thanks to its small size, athletes can easily carry several bars to refuel during extended training sessions.
The Ready to Recover Shot is a 60ml, passion fruit-flavored liquid food supplement containing a mixture of 150mg Kaneka Ubiquinol™, 10ml marine collagen hydrolysate, amino acids and Melissa extract. Athletes can take it directly after physical exertion, quickly restoring bodily Ubiquinol levels and aiding swift recovery. Collagen supports the shock-absorbing connective tissue while protein contributes to muscle, bone and ligament health. Melissa is known for its calming qualities, thus aiding relaxation after a workout.
Ubiquinol Muscle combines 60mg Kaneka Ubiquinol™ with 60mg Glavonoid™. The soft gelatin capsules support fast recovery and immune defence after training, as well the building of muscle mass. Glavonoid™ is scientifically proven to rebuild muscle if fat is lost. Moreover, it promotes the uptake of glucose into skeletal muscle cells, increasing synthesis of proteins, while suppressing elevated blood glucose levels in an entirely natural way.
A Glavonoid™ sports product already successfully on the market is the Sports Water BURNER produced by the Swiss company SPONSER®. The tea-flavored drink without added carbohydrates contains 50mg Glavonoid™ per 500ml bottle plus BCAA amino acids, L-carnitine, choline and Catinea™ plant extracts. Besides replenishing fluids during exercise without adding calories, the drink supports fat metabolism and is therefore especially suitable for metabolic training in endurance sports, as well as weight loss.
Safe and versatile
Glavonoid™, accredited with Novel Food status since 2011, is an extract of the bitter parts of liquorice root, containing no glycyrrhizinic acid and therefore free from any side effects. Bioidentical Kaneka Ubiquinol™ is obtained naturally via yeast fermentation. Thanks to Kaneka’s patented production process, it has guaranteed stability for several application forms including gels, liquids, powder sticks and various types of capsules. The Kaneka Ubiquinol™ and all sports prototypes have been tested by the renowned German Sport University Cologne, offering athletes the reassurance that supplementation is not classed as doping. Products including Kaneka Ubiquinol™ are already well accepted by Best Agers looking to maintain and improve their health. The ingredient is continuing to get increasing attention from sportspeople, as confirmed by the results of a recent consumer survey and positive responses at public events such as the UK’s greatest National Running Show. Filip Van hulle, Senior Manager at Kaneka’s Quality of Life Division, explains: “People are becoming more and more aware of how important it is to stay active in order to maintain quality of life in later years. They have never been better informed about the links, so consumer demand for targeted products is rising continuously. Our stable Kaneka Ubiquinol™ offers enormous potential for various application forms that meet their needs.”